Acxiom Named as Finalist in 2008 American Business Awards

Leading global interactive marketing services company Acxiom Corporation (Nasdaq: ACXM) has been named a finalist to six categories in the 2008 American Business Awards.

Hailed as “the business world’s own Oscars,” the American Business Awards – commonly known as “The Stevies” – is the only national, all-encompassing awards program honoring great performances in business.

“Acxiom’s success in the marketplace hinges in part on our ability to convey our value proposition in a compelling, eye-catching and targeted way,” said Rich Howe, Acxiom’s senior vice president – marketing.

More than 2,600 entries from companies of all sizes and in virtually every industry were submitted for consideration in more than 40 categories. Acxiom will be competing in the following six:

Nominee: Acxiom Global Marketing Team; Category: Best Marketing Organization/Department
Nominee: Acxiom Corporation; Category: Best Marketing Campaign for Launch of InfoBase-X
Nominee: Marketing Services Leader Mimi S. San Pedro; Category: Best Marketing Executive for Solidifying Global Company Brand
Nominee: The New Acxiom.com; Category: Overall Design
Nominee: Acxiom’s LoomingRevolution.com; Category: Product Advertising
Nominee: Acxiom Corporation; Category: Best Communications or PR Campaign for Building Associate eXcitment

“The nominations themselves are a testament to our ability to promote ourselves. The fact that we are competing for the awards alongside brands like Accenture, Akamai, EMC and Edelman should signal our ability to compete with the best marketers in the world,” Howe said.

Award winners will be announced during the annual gala June 12 at the Marriott Marquis Hotel in New York City. Approximately 600 executives from across the country are expected to attend. The ceremony will be broadcast on radio nationwide by the Business TalkRadio Network and hosted by Liz Claman of FOX Business Network.

Finalists were chosen by business professionals nationwide during preliminary judging of applications in April through early May.

Details about The American Business Awards and the list of finalists in all categories are available at www.stevieawards.com/aba.

At Acxiom, we make information intelligent for many of the world’s leading and most dynamic companies, enabling them to acquire new customers, retain their most valuable customers, communicate with customers in the methods and times they prefer, and make profitable marketing and business decisions. Acxiom’s unmatched customer insight is achieved by blending the world’s largest repository of consumer data, award-winning technology and analytics, multi-channel expertise, privacy leadership, and superior knowledge of a wide spectrum of industries. Founded in 1969, Acxiom (Nasdaq: ACXM – News) is headquartered in Little Rock, Arkansas, with locations throughout the United States and Europe, and in Australia and China. For more information about Acxiom, visit www.acxiom.com.

Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide.