New Skip Trace Waterfall Outsourcing Model Increases Revenue and Lowers Costs

Phoenix, AZ — CCS-Adplus, LLC, an accounts receivable and direct marketing information solutions company announces Sourcelure, a new division that brings a unique skip trace outsourcing model and vendor agnostic approach to the debt collection industry.   

Evaluating, implementing and managing vendors’ information technology services take a cross functional effort and ongoing commitment in resources.  The current market environment has companies struggling to find the time and resources to test and implement new tools and treatment strategies while their focus is on client and other strategic initiatives.

“This isn’t a new problem but one that is exaggerated by the economic downturn and additional vendor consolidation that has made it difficult to distinguish the value one data company brings over another. Furthermore, it is difficult to objectively assess the competing claims each new vendor makes regarding the ‘uniqueness’ of their data,” said Will Turner, Sourcelure’s Director of Consulting.

Sourcelure’s services address these resource and integration challenges head on by providing an alternative process to rapidly evaluate, implement and manage information technology services and vendor relationships.  

Sourcelure takes the guesswork out of making vendor selections and developing skip trace waterfall treatment strategies by combining client data with expert knowledge of industry best practices to perform in depth and objective performance assessments.  Key performance indicators are measured, some of which include:  net ROI, dollars collected, landline versus cell phone performance, number of call attempts, right and wrong party contact rates.  Information is measured across different segmentations of a company’s portfolio including:  debt type, balance, age of debt, risk category and at the client level.  

One of the more unique approaches to Sourcelure’s outsourcing model is its use of a Champion/Challenger.  Companies often have no method or capability of evaluating alternative waterfall processes, or when they do, they simply evaluate match statistics or vendor pricing models.  The advantage of a Champion/Challenger process is to find the optimal treatment strategy and determine each vendor’s placement in the waterfall process based on performance: including dollars collected, net return on investment (ROI), uniqueness of data, coverage, accuracy and price.

“Sourcelure has brought something different to skip tracing that has a measurable impact on growing revenue and cutting costs.  In a prior role I outsourced my entire skip waterfall process to Sourcelure enabling the company to focus on its core competencies and clients.  Sourcelure handled everything from vendor testing to vendor integration and enabled me to have a single pipe in and out for our data needs.  What impresses me most about Sourcelure is their ability to rapidly implement new treatments strategies and vendors as well as the level of performance insight they bring using techniques you typically find in modeling.  A major innovation in skip tracing and the data market was long overdue and I’m excited to be a part of pioneering a new approach to skip tracing,” said Andrew Rae, Vice President of Operations at Berman & Rabin, P.A.

About Sourcelure
Sourcelure (www.sourcelure.com), a division of CCS-Adplus, LLC, provides information outsourcing and consulting services that address key information, process and resource challenges faced by the debt collections industry.  Using industry experts, analytics and a unique outsourcing model Sourcelure’s services include vendor testing and analysis, procurement support, skip waterfall design, treatment optimization, integration support and ongoing process and vendor management.  Infolure, the direct marketing division of CCS-Adplus has been using predictive analytics and data to help direct marketing companies improve their contact strategies for over 17 years.